Idea Flow at Corante has some background information on the recent Business Week article on crowdsourcing and innovation. Renee was a ‘background interview’ for the Business Week article and highlights areas where her four guidelines were only loosely different from those defined in the article:
One thing in particular we discussed was “rules” or guidelines for crowdsourcing. It’s pretty clear that inviting the public at large to contribute ideas could potentially result in the proverbial “drinking from a firehose” situation. The best case would be you’d spend a hugr amount of teim, energy, and money sifting through the chaos. The worst case would be that you’d just get lost and net out with nothing.